The competition in the budget TV market is fierce, and it’s about to get even more intense as Amazon unveils its latest offering: the Fire TV Omni Mini-LED series, equipped with impressive specifications.
In a blog post shared earlier today, Amazon introduced the Fire TV Omni Mini-LED series, which features a remarkable 144Hz refresh rate and comes in a variety of sizes ranging from 55 inches to 85 inches.
Priced starting at $819, it directly competes with other budget-friendly models like the Roku Pro Series TV (rated 3.5/5 stars) and the Hisense U7N (also rated 3.5/5 stars).
Notably, the Fire TV Omni Mini-LED series incorporates Dolby Atmos support and built-in subwoofers, addressing the common issue of subpar audio quality in budget TVs.
For those seeking an even more robust sound experience, Amazon is also releasing the Fire TV Soundbar Plus. Starting at $249, this 3.1-channel all-in-one soundbar is designed to rival some of the best budget soundbars available.
Both the Fire TV Omni Mini-LED series and the Fire TV Soundbar Plus officially launch today and are available for purchase on Amazon.
Amazon’s First Foray Into Mini-LED
This marks Amazon’s debut in the Mini-LED TV category, following Roku’s entry earlier this year with its Pro Series.
The Mini-LED market is already crowded with offerings from Sony, Hisense, TCL, Samsung, and Panasonic. Yet, the Fire TV Omni Mini-LED series is shaping up to be a strong contender.
One standout feature is its 144Hz refresh rate, a rarity at its starting price of $819. This, paired with AMD FreeSync Premium Pro support, makes it an attractive option for gamers.
While Amazon hasn’t explicitly mentioned it, the Omni Mini-LED might use variable refresh rate (VRR) technology to achieve 144Hz, with a native refresh rate of 120Hz.
This makes it particularly suitable for gaming on consoles like the PS5 Pro and positions it as one of the best gaming TVs in its price range.
Amazon is also boasting impressive performance metrics, claiming up to 1,400 nits of peak brightness. If accurate, this places it well above the Roku Pro Series’ 922 nits and just shy of the Panasonic W95A’s 1,617 nits (review pending).
Additionally, the Omni Mini-LED series will feature up to 1,344 dimming zones, varying by screen size.
Another noteworthy feature is Amazon’s Ambient Experience, which transforms the TV into an art display, similar to Samsung’s The Frame.
This feature has become increasingly popular, with brands like TCL and Hisense offering similar options, while Roku and Fire TV focus on enhancing their software capabilities.
The Fire TV Omni Mini-LED is also the first Amazon Fire TV to support Dolby Atmos. While this will undoubtedly enhance the audio experience, audiophiles may still prefer investing in one of the best Dolby Atmos soundbars to complement their setup.
Introducing the Fire TV Soundbar Plus
Amazon isn’t stopping with TVs; the company is also launching a new budget-friendly soundbar.
The Fire TV Soundbar Plus, priced at $249, features a 3.1-channel system with Dolby Atmos support, precise tuning, and a Dialogue Enhancer feature to ensure clear audio for conversations.
For those looking to expand their home audio systems, Amazon is offering additional hi-fi products, including a wireless subwoofer and two surround sound speakers.
Bundles are available, with the soundbar and wireless subwoofer priced at $374, and the complete package, including surround sound speakers, costing $489.
The Fire TV Omni Mini-LED series and the Fire TV Soundbar Plus are available starting today on Amazon, with prices beginning at $819 for the TV and $249 for the soundbar.
These releases signify Amazon’s commitment to competing in both the budget TV and audio markets, promising impressive specs at affordable prices.
