In a Strategic Move, Ford Delays All-Electric SUV and Truck, Prioritizing Hybrid Technology

Ford Motor is delaying making a big electric SUV and truck. Instead, they’re focusing on adding hybrid options to all their cars in North America by 2030.

They’re postponing making a large SUV in Canada until 2027 and the new pickup truck until 2026.

They postponed large SUVs in Canada until 2027 and new pickup trucks until 2026. (Credits: Cars24)

This change shows how Ford and other car companies are adapting to the slow growth of electric cars. Making electric cars costs a lot, and people aren’t buying them as quickly as expected.

Last year, Ford decided not to spend $12 billion on new electric cars because it wasn’t making enough money. It’s not clear if these delays were part of that decision.

Ford’s CEO, Jim Farley, says they want to make electric cars that make money and are useful for customers.

They’re building new factories for batteries in Michigan, Tennessee, and Kentucky for electric cars. (Credits: Ford)

The SUV was part of a plan to change a factory in Canada to make electric cars. Now, Ford wants to wait for better technology and more people wanting big electric cars.

Ford is still planning to make electric cars in new places like Tennessee.

Ford adapts to slow electric car growth, aiming for profitable and useful electric cars. (Credits: Ford)

They’re building new factories for batteries in Michigan, Tennessee, and Kentucky.

At the beginning of 2024, Ford sold more electric and hybrid cars than before. But they’re still losing money on their electric car business.

Ford expects to lose more money on electric cars in 2024.

Sajda Parveen
Sajda Parveen
Sajda Praveen is a market expert. She has over 6 years of experience in the field and she shares her expertise with readers. You can reach out to her at [email protected]
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