Kohl’s has announced that its collaboration with Sephora at Kohl’s is thriving, with sales surpassing US$1.4 billion in 2023. The department store is confident in its trajectory, aiming to exceed its US$2 billion target by 2025.
The partnership is expanding with the addition of 140 new small-format (75 sq ft) locations across 40 states by summer. These smaller stores will feature a curated merchandising approach, organizing products by category rather than brand.
Nick Jones, Kohl’s Chief Merchandising and Digital Officer, expressed pride in the ongoing success of the Sephora partnership. He stated, “We are proud of the continued success of our partnership with Sephora.
Not only are we well on our way to having a Sephora presence in every Kohl’s store across America, but we’re also seeing strong sales momentum from our current stores, and the experience is bringing new customers to Kohl’s.
Over the past three years, Sephora at Kohl’s has become a beauty share leader, and our continued investment in bringing prestige beauty offerings to more stores this year demonstrates our steadfast belief in the power of our partnership.”
