Elena Grigorian currently serves as the CEO of My.Games, with Chachava holding the position of chief alchemist at the company. Under Grigorian’s leadership, My.Games has completed the sale of its Boosty platform to Cypriot entrepreneur Pavel Kharaneka, the founder of Broadsmart Group.
This move is part of a larger strategic shift, focusing My.Games solely on game development and publishing by spinning off and selling its non-gaming businesses.
In 2023, My.Games began restructuring its operations to streamline its focus on core gaming activities. The non-gaming segments were transferred to CEBC, with plans to sell these assets starting in March 2024. The successful completion of this sale is seen as a strategic step to enhance My.Games’ dedication to providing exceptional gaming experiences globally.
The sale to Kharaneka is anticipated to be finalized by the third quarter of 2024. Kharaneka expressed enthusiasm about expanding his digital business portfolio with CEBC, emphasizing the significant role digital content plays in modern life. He sees potential in Boosty and DonationAlerts and is eager to see how these platforms develop under new leadership.
Controversy has surrounded the sale due to allegations that Boosty was used to bypass international sanctions. My.Games have strongly denied these claims, asserting that it adheres to international laws and maintains robust policies to prevent illegal activities. The company also emphasized its cooperation with law enforcement and has severed ties with individuals implicated in the allegations.
In response to these accusations, My.Games has stated that it is not under investigation and refuted claims regarding the undervalued sale of the company. The company is committed to defending its reputation and is preparing for potential legal actions to address the allegations.
